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Social Media 101: A Beginner Bootcamp

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Talking About Technology

"140 characters is this big."Having a blog is great — we love it — but the real magic happens when we can sit down with people in person and talk about technology. We love the questions, the discussion, the sharing of knowledge.

Over the past year, we've spoken at several events and have gotten many requests for hands-on training, especially on all of the social media tools everyone is buzzing about (and seriously, what's with the fad words? Four years ago all our clients wanted "viral" and now they all want something "social." Funny thing is, it's all the same: it's conversation. But more about that later.).

We Geek Girls are definitely talkers, but we don't know anything about organizing an event. And there's nothing worse than having (or attending) a poorly organized event! So, we partnered with the smart and sassy Jennifer Kane (the mastermind who produces the annual MIMA Summit) to create Social Media 101 - A Beginner Bootcamp.

About Bootcamp

"So, about Ashton Kutcher..."In true Geek Girls spirit, this event is aimed at those who want to learn, and need some guidance. It's a "there are no stupid questions" environment. A blend of strategy (Why would I, or my business, bother with social media?) and tactics (Um, how do I use Twitter?). You'll learn basic social media strategies and skills that you can immediately put to work for yourself, and your business. A perfect blend of personal and professional (and remember how hard it is to keep the two separate these days, anyway?).

So, grab your laptop and meet us over at aloft Minneapolis. Parking is included, so you have no excuse. That's right. Free parking downtown. Did we mention lunch, too? True story.

We’ll start the day discussing strategy: why social media is relevant, how it works and why it works. Then we’ll spend the rest of the day exploring different social media tools (blogging, Twitter, social communities and the mobile web) and discussing how to use them. We'll even have a Social Media SWAT team to help you out if you get stuck, and working-session breaks where you can play around with the tools you're learning about.

You'll leave the workshop with:
•    A better understanding of the social media landscape and how you can fit into it;
•    A basic roadmap and skill set for navigating the tools of the trade;
•    Your own burgeoning social network of like-minded professionals, and
•    A tool kit of informational resources to take back to the office.

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